Leo Messi and Bad Bunny: the crossover we didn't know we needed, but Adidas made possible

Ffrom Mohamed Salah to Kobe Bryant and from Pharrell Williams to Run DMCthere is no doubt that Adidas has collaborated with the greatest in sport and music. However, the German brand continues to innovate, and this time it has brought a collaboration that is as improbable as it is incredible: Leo Messi x Bad bunny.

The sportswear giant is synonymous with avant-garde. Whether for its bold designs or its avant-garde campaigns, Adidas has managed to stay in the public's taste. for over 100 years.

Thanks to its spirit of innovation, the brand founded by Adolf and Rudolf Dassler has won over great personalities of sport and art. Stars like the quarterback Patrick Mahomes and football player Paulo Dybalasinger Beyoncé and actor Jonas Hill are just some of the big names that have collaborated with Adidas.

With so many great collaborations and so many years of history, it's hard to think of another way to innovate. But Adidas still has an ace up its sleeve by bringing together two of the biggest Latin stars of the moment, footballer Lionel Messi and musician Bad Bunny.

Bad Bunny and Messi: the latest news from Adidas

In statements to ESPN, Messi spoke about the collection's focus on the Latin communitysaying, “For me, and I suppose for Bad Bunny as well, the Latin community has a huge importance in our lives.”

Bad bunnyechoes this sentiment by declaring, “We are excited to bring this collaboration to our Latin community. The inspiration comes from our roots and how sports and music intertwine.”

Mutual admiration was key to the development of the project. “We really like his music” Messi said of the Puerto Rican musician, adding: “We’ve been following him for a long time and there’s always one of his songs in the playlists we listen to.”

“I have always been a fan of Messi, so collaborating with him is a dream come true,” Bad Bunny said. He declared himself an admirer of the Inter Miami strikersaying, “I saw him as an example of how to stay humble, let your work speak for itself and stay focused.”

The sneaker line

The German brand surprised the world by presenting this Sunday the unexpected collaboration between these two Latin giants. According to information from ESPN, the Bad Bunny and Messi collection includes a variation of the classic Adidas Gazelle and a new incarnation of Messi's F50 sneaker.

The new Gazelle has a vintage touch in homage to the original design and includes the autographs of the musician and Inter Miami striker with a touch that gives them a personalized look. The F50 is gold, recalling the eight Ballon d'Ors won by Messiand both designs include several Easter eggs for fans of both stars.

The new collection will soon be available to the publicwho can benefit The unique vision of Adidas from these two unexpected collaborators and the Latin community in general.